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Cookie Policy

Last Updated: June 25, 2026

1. Introduction

Welcome to Tatte's Cookie Policy. This document is designed to help you understand what cookies are, how we use them on our website tattebakerycafe.click, and what choices you have regarding their use. We are committed to being transparent about our data practices and ensuring that your experience on our website is both enjoyable and secure.

As a food business operating in the United States, we comply with applicable federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and the Federal Trade Commission (FTC) Act governing consumer protection and fair business practices. If you are a California resident, you have specific rights regarding your personal information, including information collected through cookies.

By using our website, you acknowledge that you have read and understood this Cookie Policy. If you do not agree with our use of cookies, please adjust your browser settings or refrain from using our website, as further described in Section 7 of this policy.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used across the internet to make websites work more efficiently, to enhance user experience, and to provide information to website owners and operators.

When you visit tattebakerycafe.click, our web server sends a cookie to your browser, which then stores it on your device. The next time you visit our website, your browser sends the cookie back to our server, allowing us to recognize you and remember your preferences or actions.

Cookies generally contain the following types of information:

  • A unique identifier (a string of letters and numbers)
  • The name of the website that set the cookie
  • An expiry date after which the cookie will be deleted
  • Technical information about the cookie (such as whether it can only be sent over a secure connection)

2.1 Types of Cookies by Duration

Cookies can be classified based on how long they remain on your device:

  • Session Cookies: These are temporary cookies that expire and are automatically deleted from your device when you close your browser. They are used to maintain your session while you navigate through our website.
  • Persistent Cookies: These cookies remain on your device for a set period of time specified in the cookie, or until you manually delete them. They are activated each time you visit the website that created that particular cookie.

2.2 Types of Cookies by Origin

  • First-Party Cookies: These are set directly by our website (tattebakerycafe.click) and can only be read by us.
  • Third-Party Cookies: These are set by a domain other than our website, typically by our service providers, partners, or advertisers. For example, when we embed content from Google or social media platforms, those third parties may set cookies on your device.

2.3 Similar Tracking Technologies

In addition to cookies, we may also use other similar tracking technologies on our website, including:

  • Web Beacons (Pixel Tags): Tiny graphic images embedded in web pages or emails that help us track whether a page was accessed or an email was opened.
  • Local Storage: Similar to cookies, but stored in your browser's local storage and typically persisting until manually cleared.
  • JavaScript Tags: Code that executes in your browser to collect information about your interactions with our website.

For simplicity, we refer to all these technologies collectively as "cookies" throughout this policy.

3. Categories of Cookies We Use

We use four main categories of cookies on our website. Each category serves a different purpose, and your options for managing each type may differ.

3.1 Essential (Strictly Necessary) Cookies

These cookies are absolutely necessary for our website to function properly. Without them, core services and features of our website cannot be provided. Essential cookies do not require your consent under most privacy frameworks because they are strictly necessary for the delivery of the service you have requested.

Essential cookies help us to:

  • Enable you to navigate our website and use its features
  • Maintain the security and integrity of our website
  • Remember items you have added to an online order or shopping cart
  • Process transactions and verify your identity
  • Ensure our website loads correctly and displays properly

3.2 Analytics and Performance Cookies

Analytics cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us to know which pages are the most and least popular, and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.

We use Google Analytics to collect this information. Google Analytics uses cookies to gather data about website traffic and user behavior. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.

If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.

3.3 Functional Cookies

Functional cookies enable our website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Functional cookies help us to:

  • Remember your preferences and settings (such as language preferences or location)
  • Remember your login information so you don't need to re-enter it each time
  • Provide personalized features on our website
  • Enable social media features such as sharing content
  • Display embedded maps, videos, or other interactive content

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are relevant and engaging for you as an individual user. They are also used to limit the number of times you see an advertisement, as well as help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.

We use Google Ads cookies to track conversions and to serve you relevant advertisements when you visit other websites across the internet. These cookies may also be used to build a profile of your interests and show you relevant advertisements on other sites.

Under the CCPA/CPRA, California residents have the right to opt out of the "sale" or "sharing" of personal information, which may include sharing data through advertising cookies for cross-context behavioral advertising purposes.

4. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on tattebakerycafe.click, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users and sessions. Analytics 2 years
_gid Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate. Limits the collection of data on high-traffic sites. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Stores and tracks conversions. Advertising 3 months
_ga_[ID] Google Analytics (GA4) Used to persist session state for Google Analytics 4 (GA4). Contains a unique identifier for distinguishing visitors. Analytics 2 years
cookieconsent_status tattebakerycafe.click Stores the user's cookie consent status for the current domain. Essential 1 year
PHPSESSID tattebakerycafe.click Preserves user session state across page requests. Essential for website functionality. Essential Session
__Secure-3PAPISID Google Used by Google for targeting purposes to build a profile of the website visitor's interests in order to show relevant Google advertising. Advertising 2 years
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Advertising 3 months
fr Facebook (Meta) Used by Facebook to deliver, measure, and improve the relevancy of ads. Advertising 3 months
lang tattebakerycafe.click Remembers the user's selected language version of a website. Functional Session
viewed_cookie_policy tattebakerycafe.click The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not the user has consented to the use of cookies. Essential 1 year

5. How We Use Cookie Data

The information we collect through cookies is used for the following purposes:

  • Website Operations: To ensure our website functions correctly and to provide the services you request, including processing online orders, managing your account, and enabling secure transactions.
  • Analytics and Improvement: To understand how visitors use our website, which pages are most frequently visited, how long visitors spend on each page, and to identify any errors or issues with our website. This helps us continuously improve our online presence and user experience.
  • Personalization: To remember your preferences and settings so that your experience on our website is tailored to your needs and interests.
  • Marketing and Advertising: To deliver relevant advertisements to you when you visit other websites, to measure the effectiveness of our advertising campaigns, and to retarget visitors who have previously visited our website.
  • Security: To protect our website and users from fraudulent activity, unauthorized access, and other security threats.
  • Compliance: To comply with our legal obligations and to record your consent preferences regarding cookies.

6. Third-Party Cookies and Services

Some cookies on our website are placed by third parties. These third parties have their own privacy and cookie policies, which govern how they collect and use data. We encourage you to review their policies directly.

Key third-party services we use include:

6.1 Google Analytics and Google Ads

We use Google Analytics and Google Ads services provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Google Analytics helps us analyze how users interact with our website. Google Ads allows us to measure conversions and serve targeted advertisements.

Google may use the data collected to contextualize and personalize the ads of its own advertising network. You can learn more about Google's data practices by visiting Google's Privacy Policy.

6.2 Facebook (Meta) Pixel

We may use the Facebook Pixel, a tool provided by Meta Platforms, Inc. (1 Hacker Way, Menlo Park, CA 94025, USA), to measure the effectiveness of our advertising by understanding the actions people take on our website. You can learn more about Meta's data practices by visiting Meta's Privacy Policy.

7. How to Manage and Disable Cookies

You have several options for managing cookies on your device. Please note that if you choose to disable or restrict certain cookies, some features of our website may not function as intended.

7.1 Browser Settings

Most web browsers allow you to control cookies through their settings. The following links provide instructions for managing cookies in the most popular browsers:

For mobile devices, please consult your device's operating system documentation for instructions on how to manage cookies in your mobile browser.

7.2 Opt-Out Tools for Specific Services

Several third-party services provide their own opt-out mechanisms. We encourage you to use these tools if you wish to limit data collection by specific providers:

Service Opt-Out Link Description
Google Analytics Google Analytics Opt-Out Browser Add-on Install the Google Analytics opt-out browser add-on to prevent data being used by Google Analytics
Google Ads Google Ads Settings Manage your Google advertising preferences and opt out of personalized ads
Facebook (Meta) Facebook Ad Preferences Control how Facebook uses your data for advertising purposes
Network Advertising Initiative NAI Opt-Out Opt out of interest-based advertising from NAI member companies
Digital Advertising Alliance DAA Opt-Out Opt out of online behavioral advertising from participating companies
Your Online Choices (US) Your Online Choices Manage your online advertising cookie preferences

7.3 Do Not Track (DNT) Signals

Some browsers have a "Do Not Track" (DNT) feature that lets you tell websites that you do not want to have your online activities tracked. At this time, there is no universally agreed-upon standard for how websites should respond to DNT signals, and our website does not currently respond to DNT browser signals. However, you can use the opt-out mechanisms described in this section to limit tracking.

7.4 California Privacy Rights — Opt-Out of Sale/Sharing

Under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), California residents have the right to opt out of the "sale" or "sharing" of their personal information for cross-context behavioral advertising purposes. If you are a California resident and wish to exercise this right, please contact us using the contact information provided in Section 9, or use the opt-out tools listed above. We will process your request within the timeframe required by applicable law.

8. Impact of Disabling Cookies

While you have the right to disable or restrict cookies, please be aware that doing so may have certain consequences for your experience on our website:

  • Essential Cookies Disabled: The website may not function properly. You may be unable to complete online orders, your session may not be maintained as you navigate between pages, and security features may be compromised.
  • Analytics Cookies Disabled: We will not be able to track how our website is being used or identify areas for improvement. This does not significantly impact your user experience but limits our ability to improve our services.
  • Functional Cookies Disabled: Personalization features will not work. You may need to re-enter your preferences each time you visit our website, and some features such as embedded maps or interactive content may not display correctly.
  • Advertising Cookies Disabled: You will still see advertisements, but they will be less relevant to your interests. You may also see the same advertisements more frequently as we will be unable to limit the number of times an ad is shown to you.

If you choose to delete or disable cookies, please note that your preference settings may also be deleted, which means you may need to re-enable or re-disable certain cookies the next time you visit our website.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, the cookies we use, applicable laws and regulations, or for other operational, legal, or regulatory reasons. When we make changes to this policy, we will update the "Last Updated" date at the top of this page.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of the updated policy.

If we make material changes to how we use cookies, we will provide more prominent notice, such as by displaying a prominent notice on our website or sending you an email notification (if we have your email address on file).

10. Legal Basis for Processing

As a business operating in the United States, our use of cookies is governed primarily by the Federal Trade Commission (FTC) Act, which prohibits unfair or deceptive practices in commerce, and state privacy laws including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) for California residents.

For users located in California, we process personal information collected through cookies based on the following grounds:

  • Performance of a Contract: Where cookie usage is necessary to fulfill a transaction or provide services you have requested.
  • Legitimate Interests: For analytics and security purposes that are necessary for the proper functioning of our business.
  • Your Consent: For advertising and targeting cookies, where we rely on your consent, which you may withdraw at any time.

11. Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13 through cookies or any other means. If you believe we have inadvertently collected information from a child under 13, please contact us immediately using the contact information below so we can take appropriate action.

12. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar tracking technologies, please do not hesitate to contact us. We are committed to addressing your concerns promptly and transparently.

Contact Information — Tatte

When contacting us about cookie-related matters, please include the following information to help us respond to your request more efficiently:

  • Your name and contact information
  • The specific cookie or tracking technology your inquiry relates to
  • A clear description of your request or concern
  • If you are a California resident asserting rights under the CCPA/CPRA, please indicate this in your communication

We will respond to all legitimate requests within a reasonable timeframe, and no later than as required by applicable law (45 days for CCPA requests, with a possible 45-day extension where reasonably necessary).